So these are the four steps:
Research, Mechanism, Brief and Copy.
Research is probably the #1 factor in whether or not your sales copy is effective or not. It’s also the most often overlooked. And this is true for both writers who are just started out, along with grizzled old vets.
This part is surprisingly simple and yet insanely important. Understanding how the mechanism works can make or break any promo or offer you run.
The brief is where we take our research and our mechanism and put it all together. By answering all of the questions in the brief, we’ll now have everything we need to start writing the copy.
Here’s the part where we finally get to write our sales copy! And as you’re about to see, this whole process is going to be much less daunting thanks to the first three steps (RMB).
Helps Me Write Home Run Offers!
“Stefan is not only one of the best few copywriters on the planet – producing more cold traffic “home runs” than anyone I know – he is BY FAR the fastest and most productive. That’s a testament to the power of his RMBC Method and how much it speeds up the process of writing winning copy.”
– Anthony Flores, Co-Author of Ultimate Desktop Copy Coach with Clayton Makepeace and Top Copywriter
Allows Us To Beat Controls and Launch New Offers In A Fraction of The Time!
“As a business owner who writes most of our copy, I wear a lot of hats. Stefan’s RMBC Method has changed the game for us. It allows us to launch and refresh offers faster than I ever imagined possible. So I’m now able to focus way less time on writing copy, and more time growing the business as a whole.”
– Jay Deiboldt, Owner of Credit Secrets
Now I Would Never Think Of Writing Copy Without Following This System!
“Before I found Stefan and his RMBC Method, writing copy was always a struggle. I always felt like I was missing something or that my sales argument was weak. The problem was that I wasn’t sure where. After learning The RMBC Method I never have that problem anymore. In fact, when I use the method from start to finish, my copy always converts. When I don’t, it doesn’t. It’s as simple as that. It’s also given me the ability to write faster, which means I can take on more clients and make more money. Bottom line, I would never think of writing any copy without following the RMBC format. It’s a game changer!”
– Randall Pruitt
It’s Almost Embarrassing How Much I’ve Learned From Stefan
“Stefan Georgi dresses like an 85-year-old retired mob boss who lives on a golf course . . . AND he’s one of the best copywriters (and best copywriting TEACHERS) I’ve ever met. Honestly, I’m EMBARRASSED by how much I’ve learned from studying his stuff and voraciously consuming his daily emails (though I got the REALLY good stuff by getting him super drunk in Mexico and promising we could play laser tag together if he just gave up the goods.) Learn from him before he reads this testimonial and his head gets so big that he floats off into space to share his copywriting wisdom with a cold and desperate universe.”
– Chris “Mr. Moneyfingers” Haddad
It’s a training program that’s LOADED with over-the-shoulder videos where I am:
Breaking down each step of RMBC in a logical, easy to understand way…
Walking-you-through multiple examples, in multiple niches, for each step…
Then actually doing each step in “real time” for you – that way you can watch the entire RMBC process from start-to-finish.
The RMBC Method also comes with SIX ridiculously valuable Bonus Modules:
I say “ridiculous” because each of these bonuses could easily be offered to the public independently for $1k+…
And yet I’ve decided to include them as bonuses inside The RMBC Method today.
I’ve Been Through Every Copywriting System and Stefan’s RMBC Method Blows Them All Away!
“I’ve been through every copywriting system and course in existence in the last 15 years – from Kennedy to Jon Benson to Clayton Makepeace – but the results Stefan’s RMBC Method produces blows everything else away. It’s truly that powerful. 80% of the offers Stefan writes end up working on cold traffic. Even good copywriters can barely hit 30-40%. He’s batting 80%. But the craziest part is that his system is replicable for copywriters at any level. I’ve seen it firsthand in our Copy Accelerator group. People come in with mediocre copy and within two months of following RMBC, they’re writing stuff that’s scaling on Facebook. RMBC just flat out works. And it’s easy to understand. I really can’t recommend it enough.”
– Justin Goff, Co-Founder of Copy Accelerator
A Must Have If You’re Serious About Writing High-Converting Copy
“Most copywriting teachers are only good at selling one thing: copywriting courses. Stefan, on the other hand, is out there doing it – writing winners that bring in big dollars in many different markets. If you’re serious about writing high-converting copy, I suggest you devour everything he puts out.”
– Craig Clemens, Co-Founder of Golden Hippo
We’re On Track To Hit $200MM and RMBC is a Huge Reason Why
“We started our company 5 years ago with $1,000. We’re on pace to do $200 million this year and I can tell you that Stefan Georgi is a huge piece of what made that possible.
The second he walked me through his RMBC method I knew I had found the holy grail in copywriting. It was like someone had taken all of the best principles of copy and finally put it into an incredibly clear step by step system that just pulled high level copy out of you.
When the training was over, I didn’t sleep for 2 days.I went home and started cranking out our first VSL following his system and it went on to do over $50 million the next year.
Since then we’ve gone 6 for 6 on writing offers that scale massively and profitable day one on cold traffic thanks to The RMBC Method….
And I won’t work with a copywriter unless he or she follows Stefan’s RMBC method either. In fact, we train everyone in house on that method exclusively.”
– Nick Daniel, CEO and Co-Founder of V Shred and Sculpt Nation
So these are the four steps: